🎀 Pink Pups Ultimutt Crufts Guide: Everything to Know Before You Go

🎀 Pink Pups Ultimutt Crufts Guide: Everything to Know Before You Go

Crufts is nearly here and we’re so excited to be back 💕 If you’re visiting the NEC this March, make sure Pink Pups is firmly on your Crufts plan, you’ll find us in Hall 2, Stand 60 all four days with rails full of your favourite designs, in-person sizing help, and some very cute extras we’ve saved just for the show.

Crufts is the one time of year you can see so many dog brands together in one place, and if you’ve ever wanted to browse Pink Pups IRL, compare prints, or try on items for your dog before you buy, this is the perfect chance. We’ll have bestselling harnesses, matching collars, leads and bows, cosy blankets and accessories across our collections. We’re always happy to help with sizing and fit questions too, so don't forget to bring your measurements if you have them.

We’re also bringing a few fun Crufts treats to the stand this year. Alongside Pink Pups pieces, you’ll find new flavours from Meaty Bubbles like Donut glaze and Puppucino and delicious dog-friendly pizza - perfect if you want to take home something a bit special for your pup after your visit.

One of the nicest parts of Crufts for us is getting to meet our community in real life, and we have some lovely reps joining us across the show. If you’d like to say hello or meet the pups you see online, here’s who you can catch at the stand:

Thursday 5 March — Reign of Poms
Friday 6 March — Oatlie, Lila, Daisy, Chiffy and Coco
Saturday 7 March — Miss Pepper, Wilma, Lily, Ivy, Daisy and Royce
Sunday 8 March — We Three Chis, Sydney, Cliffy and Cheeky Spaniels

If this is your first Crufts visit, a little preparation really does make the day easier and far more enjoyable. The biggest tip we always share, especially if you’re planning to shop, is to measure your dog before you come and bring those measurements with you. You’ll want neck, chest and length from neck to tail. Most visitors attend without their dog, so having sizes ready means you can choose accurately and avoid guessing, and we can help you find the best fit quickly at the stand.

Comfortable shoes are genuinely essential (you’ll walk much further than you expect across the halls), and bringing snacks and water makes a big difference on busy days. It’s also helpful to carry both cash and card so you’re covered at all stands. Before you arrive, it’s worth checking where your favourite brands are located and noting their hall numbers so you can plan your route. Crufts is big, busy and very easy to lose track of time in once you start exploring. If you’re driving, booking parking in advance usually saves a few pounds and helps you avoid queues on arrival too.

Crufts always feels like the start of the show season for us, seeing you, chatting about your dogs, helping you choose pieces you’ll use every day, and sharing a few days of very dog-focused excitement together. It means a lot that you choose Pink Pups for your dogs, and getting to meet you in person is always the highlight.

So if you’re visiting Crufts 2026, we’d love you to come and find us in Hall 2, Stand 60. Browse, chat sizing, meet our reps, discover your favourites in person, and take home something special for your pup.

📍 Pink Pups — Hall 2, Stand 60
🗓️ 5–8 March

We can’t wait to see you there 💕🐾

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